The Story of IMPACT

Unlocking the Power of Community
The Story Behind the New Look of the FCSSAA Annual Conference

Every community is unique—made up of individuals, families and support systems that form a dynamic and ever-evolving puzzle. Like a Rubik’s Cube, no two configurations are the same, yet all contribute to a greater whole.

That’s the inspiration behind the new IMPACT identity for the FCSSAA Annual Conference—a design that speaks to the multi-dimensional representation of community and the ways in which FCSS works tirelessly to uplift, support and strengthen the people they serve.

At the heart of this transformation is the cube—a symbol of adaptability, resilience and the many layers of community service that FCSS embodies. It reflects the interconnected efforts of social services professionals who work collaboratively, turning challenges into solutions, one twist at a time.

The new look embraces FCSSAA’s brand identity colours, seamlessly integrating into the organization’s established visual language. It reinforces that, while the conference evolves, it remains deeply rooted in the mission, vision and values of making an impact.

And, if you look closely, you’ll see the cog—the quiet but powerful element linking it further to the FCSSAA and FCSS logos. It’s a reminder that each individual program, each effort and each initiative contributes to something bigger—the collective IMPACT of FCSS.

This new look isn’t just a fun initiative. It’s a commitment. A commitment to innovation, collaboration and unity in building stronger communities. Because when we bring the pieces together—when we find alignment in our shared goals—we create something truly impactful.

P.S. As we move forward, each Annual Conference Planning Committee will have the opportunity to incorporate a tagline that aligns with their specific theme for the year. This allows for flexibility and creativity while keeping every conference unified under the IMPACT banner.